Skip to content
The Great Escape Podcast: Building a Website that Works for YOU
Jacob Suckow recently hosted me on The Great Escape podcast where we talked about Building a Website that Works for YOU and we covered something that there’s an endless amount of advice around on the internet today and that’s visibility and making your brand approachable to your customers. Please give it a listen!!
The Copywriter Club Podcast: Writing Magnetic Copy and Creating a Signature Framework
Appearing on The Copywriter Club podcast has been one of my bucket list items. Rob Marsh and Kira Hug are two of my favorite copywriters and online business owners. I love how much effort they put into elevating the voices of others. We covered so much ground from Alaska, to starting a business, to joining […]
No More Flying Solo: How Opening Up Your Business Social Circle Can Level Up Your Copy
When you’re a one-woman (or man) show, staying on top of everything is daunting. Heck, it can be tough even with a team that puts The Avengers to shame. From maintaining current clients to business development, it’s all too easy to get caught up in doing #allthethings for everyone else and focus less and less […]
She Turned Entrepreneur Podcast: Why Copywriting Continues to Be a Highly Demanded Skill
Dori Roberts Stewart recently hosted me on the She Turned Entrepreneur podcast where we talked about Why Copywriting Continues to Be a Highly-Demanded Skill and I shared my story, my process, and how I found success as a copywriter. Please give it a listen!!
Cash In On Camera Podcast: Your About Page Isn’t About You
Sheryl Plouffe, who is a WONDERFUL interviewer, graciously hosted me on her live show and podcast where we talked about your about page. Now, I frequently tell people that they need to focus on YOU when writing copy – as in YOU your client, speaking to them conversationally and showing them what’s in it for […]
8 Marketing Lessons From The Grinch That Make Me A Better Copywriter
I think by now, most of us know who the Grinch is. The green, furry guy with a heart that is three sizes too small who HATES the Whos and all things Christmas. I know you’re wondering how the Grinch can have anything to do with your website copy, your marketing, or even your business […]
Built to Scale Podcast: Clarity is Critical for Gaining Traction
Craig Severinson asks some great questions about legacy and what we want to create in our lives. He even stumped me a few times!! Loved our conversation and how much we dug into in our short time together Please give it a listen here or where you listen to your podcasts!!
7 Underrated Marketing Strategies To Gain Visibility and Connect With Your Audience
I set out to write 7 underrated marketing strategies. Turns out I like to write about marketing. Who knew. I broke Thing 1 into its own article. Meet Things 2-7 here (with a short recap of #1).
The Single Most Underrated Strategy for Gaining Visibility
Research matters. Why? If you don’t know who you’re speaking to, you’re going to use the wrong words, and you’re going to show up in the wrong place. However, way too often, it’s 100% underrated. Here’s what you need to know
WHY ARE WE SHOUTING? Podcast: Erin’s Writer’s Block
Jill from Founding Moms is a delight. I absolutely loved the opportunity to share my business blunder story with her. It’s short, sweet, and I hope you’ll give it a listen! What’s In This Episode: Know how to write good copy? Entrepreneurs that write marketing copy often second-guess every sentence that they construct. But what […]
How To Use An Online Community To Grow Your Business
How would you like to work with people who are also your friends? Seems impossible, right? It’s not — if you find the right online community. For most of us, the idea that business and friendship can’t possibly mix rings as true as the adage that business and pleasure don’t mix. We often hold this […]
How To Write Copy With Personality
Here’s the thing about your personality: It’s TRULY unique to you. Seriously. Infusing your copy with personality starts by believing there’s no one else like you on the planet (And spoiler alert: there isn’t – you are UNIQUELY you — and your copy damn well better reflect that). Sure. We all start the day with […]
