Ever felt like you’re on a marketing roller coaster, hanging between “let’s get it done already” and “make it 100% perfect?” Considering the never-ending question of action or perfection is
If you’re reading this, you’re likely at a crossroads. Maybe you’ve audited your site (maybe even using my checkup), or perhaps you’re on the verge of a new launch, pivot,
We’re diving into what makes Brittany Downey tick… and, more importantly, why she takes a minimalist approach to website copy and marketing. She shows businesses the best tips for differentiating
When Authority Magazine interviewed me about developing a trusted and beloved brand, I jumped at the opportunity. We covered so much ground — from how I got started in this
Have you thought about starting a new business in the year 2023? You’re not alone. Despite the challenges of the past few years, entrepreneurship is still thriving, and many aspiring
When Subkit reached out to me asking to do a profile and let me know that my friend Tara Stand had referred me, I said sure! What followed was a cathartic dive into
Your relationship with your audience is a two-way street. Whether you’re brand new to the game, or you’ve been in it for years, devoting attention and resources to your brand
Who: my audience is largely copywriters, coaches, and marketing strategists who spend a ton of time helping other people gain clarity but struggle to do it for themselves. What: Whomp
Most businesses in this day and age have a website because it’s simply good for business. In fact, it’s a must-have in the age of Google, when the first thing
As the entrepreneur of a small business, you may know how to connect with your ideal audience. This means meeting them at their level, drawing them in, and delivering value
How often do you apologize for your website? Nearly everyone who owns a business has been there. The reason? Well, that varies…and here are a few of the most common:
4 years and approximately 63 hours ago, I set up my LLC and officially hung my shingle out into the world. There have been a lot of crazy ups and
