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Meet the Endless Snack Platter
Indulge in an all-Erin-can-write experience and set your business apart.
The Endless Snack Platter is like having a marketing strategist on-demand. Your projects get top priority, whatever they are.
And best of all, it’s a flat rate strategic marketing + copywriting subscription that you can pause or cancel at any time.
Think of it like DoorDash for your business needs.
The Endless Snack Platter is perfect for you, if:
- You’re pivoting, launching, or in growth-mode and can’t create all the assets you need with your time and resources.
- You have big ideas and need help with the execution or you’ve got a backlog of copy projects that you need to knock out.
- You want a strategic partner who understands your vision and can help you create copy that meets your goals in your voice.
Look, it’s perfect for a lot of people, but these are the scenarios I had in mind when designing this subscription.
The Endless Snack Platter gives you:
- Priority access to my full suite of copywriting services (that go beyond the messaging, website, and sales copy you know me for).
- My eyes and brain on your stuff every day.
- Monthly strategy calls to align expectations and content.
- Oh yeah, and unlimited requests, unlimited edits, and unlimited priority shifts. That’s what makes it endless.
Here's how the Endless Snack Platter breaks down:
The first step is saying "Heck yeah, Erin. I'm in!"
- Once you say “Order Up!” we’ll schedule an onboarding call to identify your strategic goals and create a plan to reach them.
- I’ll load the projects we’re planning into my project management system.
- Then I’ll roll up my sleeves and get to work.
- You can focus on running your business while I work, and if anything comes up, we can add some projects in and adjust the priority.
- From there, you can review your projects as I complete them and kick any feedback back to me.
- And, each month we’ll have a 60-minute strategy call to make sure we’re on the right track and to identify next steps.
It’s seriously that easy!
Why The Endless Snack Platter?
The Deets:
It’s better than a typical retainer and project-based work because
- Typical retainers have restrictions in place around time or credits.
- Project-based work requires lots of back and forth to confirm scope and rates.
- You lack insight into where projects are and whether they’re contributing to your overall strategy.
All that means is a bigger headache for just about everyone.
The Endless Snack Platter is win-win. No back-and-forth time getting bids and timeline estimates. Your projects are at the front of the line and I’m always working on one.
No huge commitments.
Just month to month. Because you might need a year of strategic support and copy. Or you might need a few months.
- Monthly 60-minute strategy call to identify key tactics and items
- One monthly payment and you can upgrade or downgrade your subscription
- Pause or cancel at any time (you’ll have until the end of the month with me)
- Unlimited copy requests tackled one project at a time
- An average turn around of 2-5 days per project, with unlimited revisions (most people just need one)
HAVE QUESTIONS?
Excellent. I have LOTS of answers!
Companies with a growing headcount that need a lot of copy or content and have priorities that often shift rapidly. → I see you Hattie, Head of Content.
Agencies who want to white label copy and know that their clients’ are in good hands. → Annie Agency Owner, you were top of mind when I set this up.
Small businesses or solopreneurs who are making some changes or have lots of big ideas or a backlog of content and need help with execution. → Esmeralda Entrepreneur, I designed this for you.
I do have a Split Plate option that allows multiple people to share one Platter. Split the cost, split the work, it’s still as easy (and tasty) as pie.
The Endless Snack Platter gets you the highest amount of dedicated time with me and you’ll typically get 4-10 projects a month depending on complexity and what’s needed to help you meet your goals.
The Half Platter ensures we’re hyper-focused on your strategic goals and plans on about 2-5 projects a month.
The Taster gives you approximately 1-2 projects or we can do more intensive strategy calls.
That depends on which tier you’re on and what your goals are.
All tiers get at least one strategic planning call a month to identify what we can do to meet your needs.
The Endless Snack Platter gets you the highest amount of dedicated time with me and you’ll typically get 4-10 projects a month depending on complexity and what’s needed to help you meet your goals.
The Half Platter ensures we’re hyper-focused on your strategic goals and plans on about 2-5 projects a month.
The Taster gives you approximately 1-2 projects or we can do more intensive strategy calls.
No problem. The beauty of this is that it’s month to month. Cancel anytime. And, just like Netflix, you have access to the subscription until the end of the month.
And you can always shift to a Half Platter or a Tasting to keep your place in my workload and handle a smaller project load.
Life happens and I get that. Just ask me to pause and I’ll hold your payment plan and current project requests. You’ll keep your spot for up to 30 days. After that, your Subscription will be canceled and the seat given to someone else. The goal is to build long-term relationships. But, if you run short on copy or need to put it on hold, no problem. You can pause at any time. Like Netflix, if you pause or cancel, you get the rest of the billing period. Same here.
You’ll get a head’s up about any planned vacation time of a week or longer to ensure that we’re planning ahead for your top priority requests. If it’s longer than a week, I’ll adjust your payment schedule.
Yes, because it has some automations inside that ensure I’m staying on top of communications. It’s a seamless process that is easier (and faster) than sending an email. In fact, it’s as simple as clicking a link and filling out a form.
The sky is pretty much the limit with a few exceptions. It’s not a good fit for brand messaging or new whole-site website copy projects since those are more intensive.
So what can we do? Every month we’ll have a 60-90-minute strategy call where we break down your projects and goals. These are some of the projects it’s great for:
- Website copy (1-2 pages) – 3-5 day turnaround
- Sales page, long form – 4-5 day turnaround
- Short-form landing pages (incl Thank you pages) – 3-5 day turnaround
- Email sequences (up to 5 emails) – 3-5 day turnaround
- One-off emails – 2-3 day turnaround
- Blog posts (1-2 posts) – 3-5 day turnaround
Case studies or use cases with existing interviews (1 at a time) – 3-5 day turnaround - Video scripts + storyboard (up to 5 minutes long) – 2-4 day turnaround
- LinkedIn profile overhaul – 2-3 day turnaround
- Social media posts (up to 5) – 2-4 day turnaround
- Copy editing – 2-5 day turnaround
- Content/Marketing Strategy – 2-5 day turnaround
- Additional Coaching or Strategy Calls – TBD
Need something else or wondering if something is a fit? Just ask.
