Research matters.
Why?
If you don’t know who you’re speaking to, you’re going to use the wrong words, and you’re going to show up in the wrong place.
However, way too often, it’s 100% underrated.
Research matters.
Why?
If you don’t know who you’re speaking to, you’re going to use the wrong words, and you’re going to show up in the wrong place.
However, way too often, it’s 100% underrated.