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How to Write the Perfect Headline For a Hero Section
The first impression people get from your website can be the difference between someone immediately closing out the window or becoming a superfan and—are I say—a repeat customer. That means crafting the perfect headline to catch your prospect’s attention and motivate them to stay on your site is not optional. In fact, in my opinion, […]
How To Nail Your Website Headline and Create a Hero Section That Converts
Where does your audience get their first impression of your business? It might be anywhere — a blog on the first page of Google (swoon), a social media post, or a YouTube video. Or heck, even Tik Tok. It might also be a referral, connecting with you at a conference, or meeting you in line […]
DIY Web Copy: Writing Your Own Copy Is A Headache (but there’s a great cure!)
Reality check! Out of the millions of hats you wear, there are only so many tasks you actually love doing as a business owner. Having to write copy for your website…or heck, any of your marketing projects? Rarely one of them. Do you even need a website? Without a doubt (and here’s why). At first, […]
